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Author: Neville Hobson

  • FIR Interview – Pia de Gysser, CIO, Agria: September 5, 2006

    In this edition of For Immediate Release podcast interviews, Neville enjoyed a 14-minute conversation with Pia de Gysser, CIO at Agria Insurance, an animal and crop insurer based in Stockholm, Sweden, recorded at the IBC Euroforum conference “The Web of…

  • Goings on in Sweden

    Two hours to kill as I sit here doing email and now blogging at Gate 8 in Arlanda airport, Stockholm, while I wait for my SAS flight back to Amsterdam. Yesterday, I had the real pleasure of meeting Hans Kullin…

  • Live listening in Stockholm

    Sitting in the audience at the IBC Euroforum conference in Stockholm. The first session after the lunch break – Tommy Sundstrom talking about web design and usability. The room is packed, hardly a spare seat going. The conference certainly seems…

  • The Hobson & Holtz Report – Podcast #169: September 04, 2006

    Content summary: The M Show‘s John Wall guest co-hosts; One-Minute News: advertisers flee “Survivor,” the rise of character blogs, Danny Sullivan leaving Search Engine Watch, Radio Shack conducts an email layoff, introduction to Gigadial and Podcast Peer Awards, Podshow touts…

  • Rolling the blogger relations dice

    How do you get bloggers to write about your product? asks Dave Taylor. He answers the question in a well-written post in which he describes his own experience as a blogger pitched by the maker of a product. I like…