Category: Advertising
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For Immediate Release 168:
The Facebook dilemmaNeville Hobson joins Shel Holtz for the December installment of “The Hobson & Holtz Report.” The stories Neville and Shel covered include… The passing of PR fixture Jack O’Dwyer Marketers are turning their attention to messaging apps Not everyone is…
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SDF Podcast 21: Attention, meaningful content and post-apocalyptic novels
Our latest podcast ended up being a tad longer than planned – clearly a sign of a lively, engaged discussion. In talking about various aspects of the attention economy, we managed to hold each other’s attention for a good 45…
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SDF Podcast 20: GDPR, ePrivacy, copyright and antitrust:
the EU’s long gameShow notes for this episode written by Thomas Stoeckle. “If a tree falls in a forest, and no one is around to hear it, does it make a sound?” A modern version of this 18th century thought experiment by the…
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Twitter removes fake followers to build trust in follower counts
If you’ve noticed a sudden drop in the number of people following you on Twitter, the likeliest reason would be action taken by Twitter last week as part of its efforts to build trust and confidence in follower counts –…