Category: Books
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#FuturePRoof: “The biggest ever conversation about the future of PR” launches
#FuturePRoof, a crowdsourced book and community with the bold ambition of asserting the value public relations has, launched today. The book aims to kick start the biggest conversation ever about the future of public relations. It is available as a…
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Is it time for a post-capitalism post-communism mashup?
Books on politics and political issues rarely capture my attention or my imagination. During the past decade, I have read just three books about politics, all biographies – Margaret Thatcher, Bill Clinton and Tony Blair. Probably great fodder for Freudians…
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FIR Book Review: ‘Trust Me, PR Is Dead’ By Robert Phillips
Robert Phillips stunned the PR agency world when he walked away from his prestigious position as CEO of Edelman EMEA. Phillips explains his decision in Trust Me, PR is Dead, in which he calls for an end to the PR…
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FIR Book Review: Geeks Bearing Gifts by Jeff Jarvis
Geeks Bearing Gifts: Imagining New Futures for News is CUNY journalism professor Jeff Jarvis‘ latest book, exploring the pressures on current news models and the directions news organizations need to go in order to thrive in the digital world. FIR…