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Category: Business

  • Employee use of social media and networks: inform your decisions

    Blocking employee access in the workplace to social networks and other content (and people) on the web is a tactic employed by many organizations. The most common reasons I hear are that it’s to address organizations’ concerns surrounding security (prevention…

  • A conversation about pharma and social media

    A topic sure to generate commentary and opinion, often passionate, is social media and the pharmaceutical industry. This is especially so in the US with calls over the years by healthcare communicators and others for clarity in the role of…

  • Language choices at the granular level

    Discussions during my trip to Berlin, Germany, a few days ago prompted some thought in my mind about a key element in the overall social media puzzle – people’s behaviours. Especially from a business communication perspective, social media are tools…

  • Business card simplicity

    Steve Rubel writes on personal presence online, considering where to focus people’s attention via the humble business card on where you are online. I see lots of business cards and most have line after line of addresses of websites, blogs,…

  • Experiencing the Apple Store

    On a shopping trip with my wife yesterday to Westfield in west London, we visited the Apple Store there. Everyone visits shops. Some do it a lot. I know of no other retail experience quite like a visit to an…