Category: Business

  • How ‘social TV’ enables immersive involvement in live events

    Audience participation with live TV events via social channels like Twitter is becoming increasingly common and a big part of audience expectations. I’m thinking of campaign-type events, not spontaneous or serendipitous actions by individual tweeters, Facebookers or Google+ers with their…

  • Google Quickoffice just upset the Microsoft Office mobile cart

    The news from Google that they have released Quickoffice, their Microsoft Office competitor, for free immediately gave me my headline for this post. […] With Quickoffice, you can edit Microsoft® Office documents across your devices, giving you the freedom to…

  • Talking social internal communication at #smwSMILE

    Social Media Week London starts next week, on Monday September 23. Hosted by Chinwag, the week-long event – part of the global SMW event taking place in eight cities around the world – features 245 individual events spread across London,…

  • Twitter takes control of its story as it prepares for an IPO

    The days when you heard about a company’s plans for a stock market flotation via a newspaper report or a TV or radio news item are now so much part of our nostalgic reflecting on simpler, slower times with the…

  • Disney brings the second-screen experience to the movies

    The advent of mobile devices – especially tablets – has changed people’s behaviours in how we access, consume and share information across multiple devices, and where we do it, as surveys constantly show us. One place you don’t see that…