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Category: Business

  • Spot the PR fake

    Is it Shell’s private Arctic launch party that goes wrong? This was a private send-off for Shell’s arctic rigs (Kulluk and Noble discoverer) at the Seattle Space Needle. The rigs were visible outside the window. Incredibly, there was an obvious…

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  • Facebook could be a standard feature in credit scoring

    German news magazine Der Spiegel reports that Germany’s largest credit agency plans to mine Facebook and other social networking sites in search of information that could help the agency determine what effect online relationships may have on people’s abilities to…

  • Experiencing Ford’s 3D B-MAX hologram

    A few weeks ago, Ford launched an influencer outreach campaign in six European countries as part of a build-up to the European launch of its B-MAX car this summer. The car (a mini MPV) features pillar-less doors: there is no…

  • Bonfire of the Vanities 2012

    The Tom Wolfe novel from the 1980s that’s the title of this post – along with the movie of the same name – comes to my mind when reading media reports and online commentary and punditry this morning about the…

  • Inside the connected car

    Very interesting assessment of in-car technology with some quotable predictions from Intel, eg: By next year the car will be the third most-connected place in which people spend time. By 2016, how connected a car is will be a critical…