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Category: Communication

  • A conversation about pharma and social media

    A topic sure to generate commentary and opinion, often passionate, is social media and the pharmaceutical industry. This is especially so in the US with calls over the years by healthcare communicators and others for clarity in the role of…

  • Language choices at the granular level

    Discussions during my trip to Berlin, Germany, a few days ago prompted some thought in my mind about a key element in the overall social media puzzle – people’s behaviours. Especially from a business communication perspective, social media are tools…

  • Kicking the tyres of the Dell Latitude Z

    For the past few months, I’ve been using a new laptop computer on my travels and when working away from the desktop computer in my home office. The new laptop is a Dell Latitude Z and comes courtesy of Dell…

  • Apture toolbar: a model of popup discretion

    If you’re a regular visitor to this blog, you’ll know that it’s “enhanced with Apture.” Well, you may not know that, actually. But you will have experienced Apture when you’ve clicked on certain links that show you information as elegant…

  • Business card simplicity

    Steve Rubel writes on personal presence online, considering where to focus people’s attention via the humble business card on where you are online. I see lots of business cards and most have line after line of addresses of websites, blogs,…