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Category: Events

  • FIR Interview – Bernd Schmitt, Center on Global Brand Leadership: June 8, 2006

    From the CMO Summit at the 2006 Innovative Marketing Conference in New York, produced by Corante and Columbia Business School’s Center on Global Brand Leadership. Prof. Bernd Schmitt, PhD, Executive Director of the Center on Global Brand Leadership, talks about…

  • FIR Interview – Russ Klein, CMO, Burger King: June 8, 2006

    From the CMO Summit at the 2006 Innovative Marketing Conference in New York, produced by Corante and Columbia Business School’s Center on Global Brand Leadership. Opening keynote speaker Russ Klein, Executive Vice President and Chief Marketing Officer of Burger King…

  • Heading to New York City

    My visit to Vancouver draws to a close as I head for New York tomorrow to participate in the Corante Innovative Marketing Conference on the 8th and 9th. And, by the way, ‘tomorrow’ is Wednesday. This post will show the…

  • Yes I wanna play!

    One thing I’ve noted in particular about being here in Vancouver is the hospitality of Canadians and, specifically, those from this attractive city (known as Vancouverans? Vancouverites?) It’s my first visit to Vancouver and, although I’ve had little opportunity to…

  • Vancouver bound

    Heading off today to Vancouver, Canada, to be part of the IABC 2006 international conference which kicks off tomorrow. Straight into my session tomorrow afternoon, a panel I’m leading on “Organizational Communication 2.0: The Age of Social Communication.” With my…