Category: For Immediate Release
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The Hobson & Holtz Report – Podcast #351: June 5, 2008
Content summary: Travels this week; next FIR Live on BlogTalk Radio on June 11; follow up: PRSA video response to CBS News; Shel reports from Minneapolis; the Media Monitoring Minute with CustomScoop; new ways of pitching; Offbeat Guides brings personalization…
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The Hobson & Holtz Report – Podcast #350: June 2, 2008
Content summary: Vote for FIR on Podcast Alley; Next FIR Live call-in shows: June 11 and June 14; Neville’s in Germany, Shel’s in Baltimore; Michael Netzley’s Asia Report; One-Minute News: PR challenges include a scarf that became a liability and…
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Addressing the PR spam question on FIR Live
Last October, Chris Anderson of Wired magazine outed over 300 email addresses as spammers. In May, Lifehacker.com’s Gina Trapani started a PR Spammers wiki. These two acts are symptomatic of growing frustration and anger by many people who perceive the…
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Cut from FIR #349
Overflow from today’s FIR #349: 1-Minute News Canada embarks on major Web 2.0 initiative The ultimate Twitter guide for librarians (and other people) Listen to this FIR Cut: [display_podcast] Download FIR Cut MP3 – Canada-Twitter (5:27) If you want to…
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The Hobson & Holtz Report – Podcast #349: May 29, 2008
Content summary: Next FIR Live call-in shows: June 11 and June 14; FIR FriendFeed room developments; discussion: the importance of brand advocacy with Twitter as a prime example; the Media Monitoring Minute with CustomScoop; Whole Foods’ CEO Mackey is blogging…