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Category: Guest Post

  • Social Business – a history defined

    It seems that everyone is talking about social business. Whether it’s IBM launching its SmartCloud for social business, or marketers developing their social business strategies for 2012, the term ‘social business’ means different things to different people. So what does…

  • In Defence Of Influence Metrics

    Is Klout getting a bum rap, spitefully pilloried in critical commentary such as my post on November 12 on opting out of Klout? Guest author Tammy Kahn Fennell believes that services like Klout and PeerIndex deserve fairer assessment. Let me…

  • Customer service can make or break your business

    The following is a guest post by David Murton, a professional writer and blogger with a particular interest in the open source Drupal platform. David has been helping companies build and maintain their online relationships with customers since 2006. He…

  • 8 tips on giving away books for free

    Wired Magazine Editor Chris Anderson‘s new book Free is about the free economy, and he’s walking the talk by making multiple versions of the book – in print, online, and audio – available for free. I’ve got a copy of…