Category: Marketing

  • Samsung (and Facebook) raise the mobile game

    Samsung (and Facebook) raise the mobile game

    The smartphone market continues to rapidly evolve. Who thinks about a smartphone these days as simply a device to make phone calls and send text messages? I don’t – a smartphone is a powerful computer that also makes phone calls…

  • Drone racing: the next big participatory spectator sport?

    Drone racing: the next big participatory spectator sport?

      It’s utterly nuts but, wow, what fun! Imagine the virtual participations, immersive spectating via the net, seeing the race through the lens of the drone’s video camera stream. Well, it’s coming to a venue in the USA soon. Check…

  • Actions and consequences: what will 2016 present?

    Actions and consequences: what will 2016 present?

    2015 was a stepping-stone year in the evolution of technology and people’s behaviours, with events that gave us greater insight into actions and consquences. A big one is the thorny matter of balancing the long-held expectation of individual privacy –…

  • Ad-blockers: naughty or nice?

    Ad-blockers: naughty or nice?

    The issue of ad-blocking, and its impact on sustainable revenue, has been simmering for quite a while says guest author Justin Maxwell, founder and CEO of microdonations and micropayments platform tibit, who suggests one way of addressing the problem head…

  • How to solve the ad blocking question

    If you run ad blocking software on your computer or mobile device, you’re either preventing the appearance of obtrusive, annoying ads that sometimes block content and add code that slows down the loading of the site you’re visiting, especially on…