Category: Marketing
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Signs of the times for the future for e-books
I have a Kindle, the digital e-book reader from Amazon who launched the third-generation model last year. Actually, my whole family has Kindles. We also have stacks of printed books. We’re not especially wedded to format, more the content and…
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Get ready for advertisers’ real-time bidding
Does this scenario reflect your recent online experiences? You are browsing for lampshades on a department store’s website. You grow bored, and surf across to the website of your favourite daily newspaper. Mysteriously, the lampshades follow you: an advertisement for…
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Top 20 UK tech blogs for May 2011
Tomorrow, May 5, European search engine and news portal Wikio will be publishing the latest monthly ranking of the top 100 technology blogs in the UK. I have the usual sneak peek ahead of publication at the top 20 from…
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The trouble with Dell’s Vostro V130
For the past four months, I’ve been enjoying my time with a Dell Vostro V130 laptop computer as a participant in Dell’s #tradesecrets marketing campaign for the machine that Dell ran during the first quarter of this year. This Animoto…