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Category: Marketing

  • Are you really ready for the mobile consumer?

    Google published some terrific and compelling metrics yesterday on the rapid shifts in consumer behaviours and how they use smartphones when shopping. Google says that 71% of smartphone users search because of an ad they’ve seen either online or offline;…

  • The Royal Wedding broadcast live on YouTube

    The global media event that will be the wedding of Prince William and Kate Middleton (aka The Royal Wedding) on April 29 will also be a global internet event as the ceremony will be broadcast live on YouTube. According to…

  • Charlie Chaplin Google Doodle

    It’s always a pleasure to visit the Google search page as you never quite know what to expect in the Google logo you will encounter as it might have received the Google doodle treatment. Today, Google may well have produced…

  • Top 20 UK tech blogs for April 2011

    This Tuesday, April 5, European search engine and news portal Wikio will be publishing the latest monthly ranking of the top 100 technology blogs in the UK. I have the usual sneak peek ahead of publication at the top 20…

  • Salesforce and Radian6 combination signals social media ecosystem consolidation

    Yesterday’s announcement that Salesforce.com has offered to acquire Radian6 for $326 million strongly suggests that an embryonic social media ecosystem is evolving from a monitoring/analytics tools and services landscape that, broadly speaking, is immature, fragmented and piecemeal and ripe for…