Category: Public Relations
-
Cadbury product recall needs two-way dialogue
As a lifetime lover of Cadbury’s Dairy Milk chocolate, I read with some dismay a BBC News report yesterday that Cadbury has announced a product recall in the UK. The recall actually affects seven of their products, all variants of…
-
Audi, pay attention to this SUV love affair
Many of you will remember the blow-up last year about the Land Rover Discovery and long-time and loyal Land Rover customer Adrian Melrose who chronicled an incredible tale of his appalling experiences regarding his SUV on the Discover the Truth…
-
Why no one trusts politicians and CEOs
I can think of no better example of why politicians and business make for a poisonous and untrustworthy mix than the unfolding disaster at EADS, the parent company of Airbus, and the delays in bringing to market the new A380…
-
Microsoft’s opportunity post-Scoble
Some of the blogosphere commentary following Robert Scoble’s news that he is leaving Microsoft to join Podtech in July is on who will be the next Scoble at Microsoft. If such a question refers to someone taking on the same…