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Category: Public Relations

  • Salute the Olympic spirit

    So the London 2012 Olympic Games have come to an end. A spectacular closing ceremony last night – with music, song, dance, awe-inspiring stadium lighting and fireworks that made up the greatest show on earth – brought the past two…

  • Olympic benefits for corporate reputations

    The past two weeks of the London 2012 Olympic Games have certainly been a time of drama, high emotion, success and failure, and a general lifting of the spirits to witness such displays of intense effort and much achievement by…

  • Drawing a line on ethics in PR

    Like all professions, public relations has codes of ethics that describe behaviours to guide those who practice the profession to differentiate what’s right and wrong in how they do that. A simplistic view, perhaps, but not far off a base…

  • Should you trust Twitter?

    So the kerfuffle over Twitter’s suspension of journalist Guy Adams’ account has ended, with the company reinstating it and issuing an apology of sorts. Adams, the Los Angeles-based correspondent for The Independent newspaper, had been posting a series of tweets…

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  • Humour’s a funny thing

    What’s funny to you or I may not be to anyone else. Case in point – SpecSavers‘ press ad in the UK today over the Korean flag mixup at #London2012. I can see the humour certainly. But I wonder how…

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