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Category: Reputation

  • The sorry state of trust according to Edelman’s 2014 Trust Barometer

    A key finding in the 2014 Trust Barometer published today by Edelman PR shows that, once again, public trust in governments around the world trails far behind trust in business. Moreover, the ‘trust gap’ has increased markedly in the 2014…

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  • Dropbox outage shows the fragility of the cloud

    Cloud storage and file-hosting service Dropbox suffered a severe service outage this week that began on Friday night and, as I write these words on Saturday evening UK time, is still continuing. If you go to the Dropbox website, you’ll…

  • The thrill and heartache of BlackBerry: employee perspectives

    Whether Canadian mobile technology company BlackBerry has a viable future or not is still a big unknown. The company fell from grace during this year as sales of its smartphones plummeted in the face of competition from Apple and Android…

  • Beware lack of Plan B in a Twitter hashtag chat #AskJPM

    Using Twitter as a channel to engage in public conversation is a tactic that’s been employed by a number of large organizations in high-profile examples over the past few weeks. Focused around a hashtag – a word or single-word phrase…

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  • Twitter on the launchpad #TWTR

    Today, Twitter is on the cusp of becoming a publicly-listed company with an initial equity valuation of $18 billion, according to some analysis. At 9.30am US Eastern time, 2.30pm GMT, the sound of the opening bell on the New York…