Category: Social Media

  • Twitter and Facebook part of Costa Rica election

    Electing a woman to be your head of state isn’t that big a deal these days. The latest country to join a long list of states with women leaders is Costa Rica: in the presidential election conducted yesterday, the winner…

  • Best-practice predictions for social software

    One of the challenging aspects of understanding the role of social media in the communication mix is how it may develop in future in organizational use. How will a tool like Twitter evolve, for instance? What will Facebook,LinkedIn, Xing and…

  • A memorable Dublin experience

    Last week’s trip to Dublin was a terrific experience. The workshop on social media and public relations I ran for the Public Relations Institute of Ireland – formally known as ‘New Media for Seasoned Professionals’ – on Thursday was a…

  • Procter and Gamble embraces Facebook

    When the world’s biggest marketing firm, Procter & Gamble, says it’s making a huge marketing move with a massive online presence, you really need to sit and up and pay close attention. Silicon Valley venture capitalist David Hornick reports from…

  • A social conversation in Dublin

    I’ll be in Dublin later this week, leading “New media for seasoned professionals,” a workshop for the Public Relations Institute of Ireland on social media and PR, on Thursday. This will be the third one I’ve done for the PRII…