Category: Social Media
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Software should be smarter
Earlier today, I updated a new program I’m trying out – Seesmic for Windows, which I wrote about last week. After the installer had updated the app, I launched it but got an alert from Norton Internet Security 2010. Up…
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A day for social media monitoring
Monitoring and ROI are two hot topics when it comes to social media. They’re two of the hottest topics for an event focused on social media, and there is one taking place in London on Tuesday November 17, where I’ll…
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Social media ROI can be entertainment
You have to hand it to Socialnomics author Erik Qualman – he knows how to tell a compelling story and sell his message, which obviously promotes his book. Check out his latest video Social Media ROI. Whatever you think of…
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Facebook is for brands – the careful ones
ReadWriteWeb published a detailed post today on research from Razorfish about online consumer behaviours with a strong focus on Twitter and Facebook. While the overall post makes for interesting reading and is very useful from a fact-finding perspective, what leapt…
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See how far your tweets go with TweetReach
This is one of the simplest yet most useful measurement tools for Twitter I’ve yet seen: TweetReach, discovered via a tweet by David Terrar earlier today. What TweetReach does is calculate how many people have seen something you, or anyone…