Category: Social Media
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Meet the omni-channel experience that is Wimbledon 2016
The Championships, Wimbledon 2016 started yesterday, June 27, and run until July 10. During these two weeks of intense competition, Wimbledon and the competing players will be names and brands in an event that will not only be on television screens…
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Trust: the key to employee advocacy success
One of the most credible research efforts into trust in organizations is the Edelman Trust Barometer, a report published annually since 2000 by the Edelman PR firm. The 2016 report, published in January, surveyed 33,000 people in 28 countries worldwide…
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Lights, camera, action: the unexpected rise of live online video
Facebook and Twitter are no longer simply text platforms but mobile video channels battling to turn consumers away from TV
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How can trust help the #PanamaPapers innocents?
The revelations from the mega-leak of data about the financial shenanigans of the wealthy and powerful, dubbed the #PanamaPapers, continue to roll out globally since the eruption last weekend opened up a Pandora’s Box (what some would call an Aladdin’s…
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The human error of Tay
Microsoft’s public experiment with artificial intelligence in the form of Tay, an AI chatbot, made news headlines everywhere during last week – but not for positive reasons at all. Launched on March 23, Tay was developed by Microsoft’s Technology and…