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Category: Society

  • FIR Interview: Robert Scoble and Shel Israel, authors of Age of Context

    Two men who have been at the vanguard of social media and the disruptive evolution that different ways of working and communicating have emerged in businesses everywhere over the past decade are Robert Scoble and Shel Israel. Their seminal work…

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  • A simple solution for EDF Energy’s marketing problem

    So EDF Energy has told its customers it can only recommend lower cost gas and electricity tariffs on annual bills if they “opt in” to receive advertising material. Reading the report in today’s Telegraph, I was pretty sure that EDF…

  • How ‘social TV’ enables immersive involvement in live events

    Audience participation with live TV events via social channels like Twitter is becoming increasingly common and a big part of audience expectations. I’m thinking of campaign-type events, not spontaneous or serendipitous actions by individual tweeters, Facebookers or Google+ers with their…

  • The state of the social web according to GlobalWebIndex

    Some interesting metrics form part of a global study into social media usage and trends published last week by GlobalWebIndex, the London-based market research firm. Stream Social: Q2 2013 examines usage worldwide of the top five social platforms – Facebook,…

  • Skype the disrupter and enabler ten years on

    On August 29, 2013,  Skype celebrated its tenth anniversary. From small beginnings a decade ago as a VoIP telephony service – letting you make free phone calls via the internet to other Skype users – Skype today is recognized as…