Category: Sport
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If FIFA looks like it’s in a crisis…
When is a crisis not really a crisis? The answer is simple, according to the president of FIFA, the world governing body of professional football. FIFA has been embroiled in a scandal of alleged bribery and corruption for months with…
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Story-telling the Audi way
German car maker Audi has published a terrific video that tells a compelling story about teamwork, technology, individual courage and stamina – all requisite elements of what Audi looks for to win the Le Mans 24-Hour Race again this year…
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Mirror images
Business confidence among UK firms has seen its biggest drop since 1995 due to the government’s rhetoric on spending cuts, a survey suggests says the BBC. This news item brings to mind an apt analogy in The Economist this week:…
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Football merchandising kicks off
It’s under a week to go before the 2010 world cup kicks off in host country South Africa with the first match being Uruguay vs France on June 11. Here in England, it’s now hard to go anywhere without being…
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Tiger Woods: an apology for the YouTube era
Just like many other people, I watched Tiger Woods on live TV on Friday as he made his public apology for the revelations that emerged about his sex addiction following the car crash he was involved in outside his house…