Category: Trends

  • Google conversational search is a bold leap forward

    The first thought that crossed my mind when I tried out Google’s new “conversational search” functionality in the latest version of its desktop Chrome browser was Star Trek. You don’t have to be a huge fan of the sci-fi TV…

  • Survey reveals youthful aspirations for the future of business communication

    One of the characteristics of the contemporary communications landscape is how it’s constantly changing. Predicting how advertising, marketing, public relations and the broad business communications spectrum will evolve and what it all may look like over the next decade requires…

  • Klout score takes off with American Airlines

    To many people, one of the appealing benefits of a good score on influence ranking services is that you can take advantage of perks – free products, services or experiences offered to you based on how high your rank or…

  • Unfiltered social reporting from Boston

    Hot on the heels of the Boston marathon bombings last weekend comes another frightening event in the United States, this time a fatal shooting at the Massachusetts Institute of Technology (MIT) campus in neighbouring Cambridge late on Thursday night US…

  • How to secure your WordPress site against hacker attacks

    One of the easiest content management systems to set up and use is WordPress, the largest self-hosted blogging platform in the world, powering more than 60 million websites worldwide. That fact may be a key reason why WordPress is in…