Category: Web
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Sprinklr gets satisfaction
It looks like the $46 million that Sprinklr raised from investors earlier this month is powering the enterprise social media firm’s expansion drive with its announcement last week that it has acquired Get Satisfaction, an online customer engagement community platform…
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Plenty to like in Project Spartan
Will Microsoft’s Internet Explorer see the sunset later this year? It’s certainly not my browser of choice. Indeed, I don’t use it at all, preferring Google Chrome on the desktop and mobile and, lately, experimenting with Vivaldi, an impressive new…
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Rays of light amongst the gloom in the 2015 Trust Barometer
If you glance through the 2015 Trust Barometer published by the Edelman PR firm on January 20, you’d be forgiven for thinking that things are bad if not dire everywhere. The report – marking the 15th consecutive year Edelman has…
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Cluetrain evolved
Nearly sixteen years ago, a manifesto was published that has had a profound influence on many people’s thinking and, indeed, behaviours when it comes to business communication and marketing. That publication was The Cluetrain Manifesto, a collection of 95 separate theses written by Christopher…