In early December, there was a great deal of commentary surrounding the formation of the Blog Council, a community of global companies whose primary goal is to promote best practices in corporate blogging.
Founding members include AccuQuote, Cisco Systems, The Coca-Cola Company, Dell, Gemstar-TV Guide, General Motors, Kaiser Permanente, Microsoft, Nokia, SAP and Wells Fargo.
Shel and I talked about it in FIR #299 on December 6.
Paul Dunay at SocialMediaToday has posted a series of audio commentaries from Andy Sernovitz, CEO of GasPedal (which manages the Blog Council) and Sean O’Driscoll, General Manager, Community Support Services at Microsoft, in which they talk about the purpose and goals of the Blog Council.
Helpful in broadening understanding.
3 responses to “Explaining the Blog Council”
I remember the announcement, and I’ve taken another look at the site. To be honest it doesn’t sound as though a lot has happened… I notice that there was due to be an event in January but I’ve seen no output from it, and no buzz. Any insights into the activities of this group? Their website seems strangely quiet.
On e of the reasons why this caught my attention, Andy – not heard anything about the Blog Council since December.
I think they’re doing a lot amongst the members which is not for public consumption, as it were.
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