You have to hand it to Socialnomics author Erik Qualman – he knows how to tell a compelling story and sell his message, which obviously promotes his book.

Check out his latest video Social Media ROI. Whatever you think of using the acronym ROI with social media – there is lots of different opinion out there – I think you’d agree that Qualman’s story makes it easier to understand a broad argument that social media means greater “financial efficiency” for many organizations, some of whom he names in the video.

Agree?

20 responses to “Social media ROI can be entertainment”

  1. jangles (Neville Hobson) avatar

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    [Blog] Social media ROI can be entertainment [link to post] #gb #in

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  2. RT @jangles [Blog] Social media ROI can be entertainment http://tinyurl.com/yf5j6ux #pr #socialmedia

  3. Hobson: Social media ROI can be entertainment: You have to hand it to Socialnomics author Erik Qualman – he knows… http://bit.ly/2DZMcj

  4. […] This post was mentioned on Twitter by Neville Hobson, NeonDrum. NeonDrum said: RT @jangles [Blog] Social media ROI can be entertainment http://tinyurl.com/yf5j6ux #pr #socialmedia […]

  5. Social media ROI can be entertainment http://bit.ly/3Ck9gD

  6. Joe avatar
    Joe

    Neville,

    Would you sell your twitter account? :P

    http://tweetworth.com/jangles

  7. RT @jangles: Social media ROI can be entertainment http://tinyurl.com/yf5j6ux

  8. skoko (Sabine) avatar

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    RT @jangles: Social media ROI can be entertainment [link to post]

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  9. NeonDrum (NeonDrum) avatar

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    RT @jangles [Blog] Social media ROI can be entertainment [link to post] #pr #socialmedia

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  12. RT @ConversationAge: Social media ROI can be entertainment http://ow.ly/De3J

  13. [TWEMES] praimed: Social Media ROI (a video by Erik Qualman) – http://ow.ly/DwqJ #SM #ROI: praimed: Social Media RO… http://bit.ly/13O9R5

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  16. luckist7 (Hyewon Son) avatar

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    RT @askaaronlee: Social media ROI can be entertainment [link to post]

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