Year: 2013
-
FIR Interview: Steve Rubel, Chief Content Strategist, Edelman
The race to take advantage of new ways that consumers read, watch and listen to content – and how marketers want to sponsor those initiatives – has led a giant public relations agency to name a senior executive to a…
-
The Hobson and Holtz Report – Podcast #697: April 1, 2013
Intro: Coming soon – Steve Rubel interview, FIR Speakers & Speeches of London panel on content marketing with MarketingProfs’ Ann Handley, FIR Book Club with Andrea Weckerle, Bob LeDrew and Donna Papacosta on April 5; Quick News: Google’s secrets of…
-
Andrea Weckerle will answer your questions at FIR’s April 5 Book Club session
Andrea Weckerle, author of Civility in the Digital Age, is set to take your questions during FIR’s next Book Club, which Book Review Editor Bob LeDrew will host. Friday, April 5, 2013 9am PDT | 11am CDT | 12 pm…






