Intro: Welcome to FIR B2B co-host Paul Gillin; first episode of Digital India has been published;

Quick News: What does Twitter’s future hold with the departure of CEO Dick Costolo?; marketers should follow The New York Times’ lead which is closing staff access to the desktop version of the newspaper’s home page, forcing them to use mobile devices; training former NFL players provided Paul with some surprises; Harris Poll data reinforces the importance of internal communication; the Media Monitoring Minute from CustomScoop;

News That Fits: Why marketers are betting big on predictive analytics, tech giants decide what news is when they control the channels for delivering the news; Dan York’s Tech Report: for news organizations, this was the most important set of Apple announcements in years, Medium adds Creative Commons license and introduces “Letters,” Internet Society is hiring a media relations manager; listener comments; live streaming is slowing as on-demand listening is growing for public radio; the Onion’s Clickhole is succeeding a mocking clickbait sites; the last week on the FIR Podcast Network; Igloo Software promo; subscriptions should be a key goal for B2B content marketing;

Music from the US Amy Blues Band, and more.

Links to the content in this episode are on Delicious.

Listen Now:

Get FIR:

• Download the MP3 file (xx.xMb, xx:xx)
• Subscribe to the Hobson and Holtz Report RSS feed
• Get the show at iTunes
• Get the FIR app for your mobile device – Android | iPhone | Windows Phone | Windows 8 and 8.1

Messages from our sponsors: Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir; Igloo Software, providers of an intranet you’ll actually like, delivered securely with our cloud platform: learn more at www.igloosoftware.com/fir.

Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

(Cross-posted from the FIR Podcast Network.)