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Author: Neville Hobson

  • The state of the social web according to GlobalWebIndex

    Some interesting metrics form part of a global study into social media usage and trends published last week by GlobalWebIndex, the London-based market research firm. Stream Social: Q2 2013 examines usage worldwide of the top five social platforms – Facebook,…

  • Tweets that self-destruct

    I guess it’s inevitable that everyone reporting on Spirit for Twitter likens its self-destructing tweet service to SnapChat, the mobile app for real-time picture and video messaging that self-destruct after a sender-defined time, up to ten seconds. Spirit is similar…

  • FIR Interview: Craig Jolley on marketing automation

    The challenges of today’s marketer – particularly in B2B circles – have grown increasingly complicated. From altered cycles to the volume of information available to a prospect to a growing disconnect between marketing and sales, the complexities of marketing have…

  • Innovative co-branding (and risk-taking) with Android KitKat

    There’s a lot going on in the mobile devices market these days. News about new iPhones from Apple. Much talk about Microsoft buying Nokia’s phone business and speculation about the impact on the smartphone market. The forthcoming release of a…

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  • The Age of Context comes to London in October

    If you’re a follower of trends in technologies and people’s behaviours – and that mashup between the two – an event in London next month will be of interest to you. On October 28, Robert Scoble and Shel Israel will…

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