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Author: Neville Hobson

  • Best-practice predictions for social software

    One of the challenging aspects of understanding the role of social media in the communication mix is how it may develop in future in organizational use. How will a tool like Twitter evolve, for instance? What will Facebook,LinkedIn, Xing and…

  • The Hobson and Holtz Report – Podcast #522: February 1, 2010

    Content summary: Congratulations to Doug Haslam who joins Voce Communications; vote for FIR at Podcast Alley; update on pending FIR iPhone app from iSites.us; the Media Monitoring Minute from CustomScoop; News That Fits: recruiters really care about your online reputation…

  • Recruiters really care about your online reputation even if you don’t

    Did you know that Thursday January 28 was Data Privacy Day, an annual event celebrated in the United States, Canada, the UK and 26 other European countries? No, I didn’t either. Its aim is to raise awareness for consumers around…

  • A memorable Dublin experience

    Last week’s trip to Dublin was a terrific experience. The workshop on social media and public relations I ran for the Public Relations Institute of Ireland – formally known as ‘New Media for Seasoned Professionals’ – on Thursday was a…

  • The Hobson and Holtz Report – Podcast #521: January 28, 2010

    Content summary: Neville’s in Dublin, Ireland; FIR Interview with Seth Godin published; follow-up report on Irish blogger Melanie Schregardus and the Irish Daily Mail; Dan York reports on the Apple iPad, Shel and Neville add their views; the Media Monitoring…