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Author: Neville Hobson

  • Nails in the coffin for TV on trust

    Trusting the creator or communicator of information you receive is paramount to belief in a) the source and b) the information itself. You’re more likely to accept what you see or hear when you trust the source. So when you…

  • Evolution driven by the digital natives

    With all the talk recently about Second Life and how some companies are having second thoughts about the virtual world as a marketing tool, a report in Scientific American contains much food for thought: […] Last night at the Digital…

  • The transition is happening

    The introduction of consumer-driven Web 2.0 technologies into businesses is set to usher in a new phase of productivity growth that could surpass that achieved during the late-1990s internet boom, according to John Chambers, chairman and CEO of Cisco Systems.…

  • The Hobson & Holtz Report – Podcast #257: July 12, 2007

    Content summary: Network issues delay FIR; Shel’s in Las Vegas; Apple iPhone PR update; the Media Monitoring Minute with CustomScoop; Dan York reports on screen capture utilities, a social network event, face reviews, Windows Live Writer; UK newspapers offer more…

  • David Miliband’s potential interactive platform

    So, will new Foreign Secretary David Miliband continue the blog he started early last year while at DEFRA? According to political blogger Ellee Seymour: There is a chance that David Miliband might write a Foreign Office blog once he has…