Category: Business
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Why Simplicity Still Wins in Digital Communication
Recently, I found myself wading through a dense 50-page PDF report. The convoluted text, lengthy paragraphs, lack of meaningful visuals, and unclear messaging turned what could have been a straightforward read into a real headache. Even ChatGPT struggled when I…
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The Future of Work: Exploring Agentic AI
Artificial intelligence continues to evolve, bringing transformative technologies that reshape the workplace. Among the most exciting advancements is Agentic AI, a step beyond traditional AI systems. Unlike generative AI models like ChatGPT, which excel at creating content, agentic AI introduces…
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Perspectives on Industry Trends and Implications for Communicators
In the October monthly episode 432 of our For Immediate Release podcast, Shel and I delve into six timely and thought-provoking topics relevant to communication professionals. The topics we discussed span the evolving roles of social media platforms in crisis…
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The Ever-Expanding C-Suite and Its Impact on Business Efficiency
In recent years, the corporate landscape has seen an explosion of new C-suite job titles, adding layers to executive teams and fundamentally shifting the way businesses approach leadership. Titles like Chief Culture Officer, Chief AI Officer, Chief Wellness Officer, and…
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Fresh FIR Podcast Conversations on the Horizon
If you’ve been wondering why the For Immediate Release podcast has been a little quiet lately, there’s a simple reason. Both Shel and I have been caught up with major work and life events over the past few weeks. Shel…