Category: Marketing

  • RIP Blackberry

    A great analysis in The New York Times magazine of RIM and brand destruction. This share price chart says it all. Story: http://nymag.com/daily/intel/2012/07/how-the-blackberry-died.html Google+: View post on Google+ Post imported by Google+Blog. Created By Daniel Treadwell.

  • The future for QR codes can be rosy

    Whenever I read reports that assess how poorly QR codes and other barcodes are doing, and the unhappy outlook for their future, I’m always reminded of Hugh McLeod’s classic cartoon from 2007 you see here. A new report from eMarketer…

  • Actionable insights from Burson-Marsteller on the Global 100 and the social web

    If you were to guess which has been the preferred social channel of the top 100 global companies in the Fortune 500 list over the past three years, you’d be spot on if you said Twitter. That’s what research by…

  • Social media hurdles that still need jumping

    A report from eMarketer summarizes how monitoring tools help companies track and follow up on what consumers are saying on social media channels, with this insightful perspective: […] According to Satmetrix, a customer service software provider, only 49% of companies…

  • Planning the next Dell B2B Social Media Huddle for #SMWLDN

    Mark your calendar for the next Dell B2B Social Media Huddle that will take place in London on September 24, 2012 – the first day of the second Social Media Week London this year. For this fifth Huddle, we’re back…