Category: Social Media
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100 brands ranked by (social) ability to engage
The first ranking of brands in the UK by their "social quotient" was published a few days ago, and the report makes for interesting reading. Published by Headstream consultants, Social Brands 100 ranks some well-known (and not so well-known) brands…
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Customer service can make or break your business
The following is a guest post by David Murton, a professional writer and blogger with a particular interest in the open source Drupal platform. David has been helping companies build and maintain their online relationships with customers since 2006. He…
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Communication is key to issue management, Vodafone
Trouble in the UK for mobile operator Vodafone this Monday morning as thousands if not millions of customers across the UK have no cellular or mobile broadband service at all. I’m one of those. As I write this post, there…
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Behaviorgraphics: better understanding of levels of engagement
One of the best visual aids to understanding influence, influencers and people’s behaviours online is the technograhics ladder created by Charlene Li and Josh Bernoff for their book, Groundswell, in 2007 and updated in early 2010. (Click the thumbnail to…
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Canadian MPs big on Twitter
Politicians in Canada are embracers of social media, it seems, and now they’re being actively encouraged to use social channels from within parliament. According to a report by Journalism.co.uk, the Canadian House of Commons has issued MPs with Blackberrys and…