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Category: Television

  • BBC global survey shows evolving news consumption habits across multiple screens

    It’s doubtful that many people would disagree with the belief that our behaviours in how, where and when we consume content – the evolved way of saying what we used to describe as reading the papers, listening to the radio…

  • Desperation driving ad creativity

    How do you address the clear trend of people not paying attention to your ad during the commercial breaks on TV? They’re either not watching at all during the breaks, or fast-forwarding through the ads if their programme is recorded;…

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  • The habits of UK mobile Twitter users

    I use Twitter a great deal on a mobile device, not only when out and about but also in pastime situations such as tweeting comments about a movie or TV show I’m watching, or commenting about a brand in a…

  • Getting a grip on the lurching crisis at the BBC

    Watching events this weekend that make up the still-unfolding crisis at the BBC has been an experience of mixed emotions, ranging from bewilderment to despair to resignation (in two senses of that word). Much of that surrounds the (now ex)…

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  • Olympic benefits for corporate reputations

    The past two weeks of the London 2012 Olympic Games have certainly been a time of drama, high emotion, success and failure, and a general lifting of the spirits to witness such displays of intense effort and much achievement by…