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  • Virtual Communities, Web 3

    Second Life was ahead of its time

    By

    Neville Hobson

    •

    7 February 2022
    Second Life was ahead of its time

    Around fifteen years ago, some big brands started playing in Second Life. For me, memorable names and what they did include General Motors with a cool Pontiac sports car: that’s virtual me behind the virtual wheel in the photo above. GM issued a press release in October 2006 about starting up in SL. There was […]

    Full story: Second Life was ahead of its time
  • Web 3

    As NFT marketplaces take off, protecting your intellectual property rights is paramount

    By

    Neville Hobson

    •

    31 January 2022
    As NFT marketplaces take off, protecting your intellectual property rights is paramount

    If 2021 was the year of growing awareness of a thing called a ‘non-fungible token‘ – NFT for short – 2022 looks like it will be the year of better understanding of NFTs, what you can do with them as representations of goods (real as well as digital), and an appreciation of the power of […]

    Full story: As NFT marketplaces take off, protecting your intellectual property rights is paramount
  • Aside

    Culture shift

    By

    Neville Hobson

    •

    31 January 2022
    Culture shift

    We used to say, “Our world is very different from the one our grandparents knew”. Nowadays, it’s more like “Our world is very different from the one last Tuesday”. Everything changes faster than our ability to process it. Hugh MacLeod nails it.

    Full story: Culture shift
  • Web 3

    Making NFTs as easy as shopping in a store

    By

    Neville Hobson

    •

    21 January 2022
    Making NFTs as easy as shopping in a store

    One of the difficulties with NFTs for most people is understanding precisely what they are and what they mean to a purchaser. Even the name from which the initialism is derived – ‘non-fungible token‘ – sounds like so much techno-babble. Still, NFTs are a $41 billion marketplace right now that drives a fast-growing cryptocurrency market […]

    Full story: Making NFTs as easy as shopping in a store
  • Aside

    The AP shows the way for an NFT marketplace

    By

    Neville Hobson

    •

    14 January 2022
    The AP shows the way for an NFT marketplace

    An NFT marketplace with a difference? Well, an offering from the Associated Press certainly is different in the content – the NFTs – it’s making available to casual collectors and market makers alike. Launching on January 31, the AP NFT Marketplace will offer unique NFTs, including Pulitzer Prize-winning photos, from some of the most important […]

    Full story: The AP shows the way for an NFT marketplace
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