Tag: Agentic AI
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AI and the End of Billable Hours
The public relations industry is undergoing a fundamental shift, driven by the rapid rise of AI-powered tools that automate and accelerate many core functions of agency work. In our recent FIR Interviews podcast, Steve Rubel – a pioneer in digital…
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The Future of Work: Exploring Agentic AI
Artificial intelligence continues to evolve, bringing transformative technologies that reshape the workplace. Among the most exciting advancements is Agentic AI, a step beyond traditional AI systems. Unlike generative AI models like ChatGPT, which excel at creating content, agentic AI introduces…