Tag: FIR Podcast
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AI and the End of Billable Hours
The public relations industry is undergoing a fundamental shift, driven by the rapid rise of AI-powered tools that automate and accelerate many core functions of agency work. In our recent FIR Interviews podcast, Steve Rubel – a pioneer in digital…
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Perspectives on Industry Trends and Implications for Communicators
In the October monthly episode 432 of our For Immediate Release podcast, Shel and I delve into six timely and thought-provoking topics relevant to communication professionals. The topics we discussed span the evolving roles of social media platforms in crisis…
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Fresh FIR Podcast Conversations on the Horizon
If you’ve been wondering why the For Immediate Release podcast has been a little quiet lately, there’s a simple reason. Both Shel and I have been caught up with major work and life events over the past few weeks. Shel…
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The Rise of the Hybrid CCO
The evolving role of the Chief Communication Officer (CCO) is taking centre stage in today’s corporate landscape. In our For Immediate Release podcast episode 424, Shel Holtz and I explore a new survey report from the Observatory on Corporate Reputation…