Marketing & PR – NevilleHobson .com

Bluesky

Mastodon

LinkedIn

Facebook

Instagram

Linktr.ee/nevillehobson

Tag: Marketing & PR

Bye bye Twitter bird

31 July 2023

Are you still on Twitter? I am although I’m becoming more and more exasperated with the vandalism I see being done by Elon Musk as he continues to remake Twitter in his own image. Just a week ago, Musk posted…

Advertising, brand identity, brand vandalism, Elon Musk, Marketing & PR, Trust, Twitter, X
Facial recognition – a powerful ad tool or privacy nightmare?

22 August 2016

It may sound like science fiction but tech that identifies VIP shoppers could soon be used for customer loyalty schemes

Advertising, Analysis, Article, Blogposts, Digital business, Facial recognition, Marketing & PR, Media, Media & Tech Network, Minority Report, Sean Hargrave, Sponsored features, Technology, UK Professional Networks
Lights, camera, action: the unexpected rise of live online video

3 May 2016

Facebook and Twitter are no longer simply text platforms but mobile video channels battling to turn consumers away from TV

Article, Comment, Digital marketing, Facebook, Internet, Jerry Daykin, Marketing & PR, Media, Media & Tech Network, Social networking, Technology, Twitter, UK Professional Networks
Digital agencies must learn how to speak the CEO’s language

26 February 2016

Digital technology has become key to how brands survive and thrive, which means agencies will have to take on the C-suite directly

Advertising, Agencies, Article, Blogposts, Marketing & PR, Media & Tech Network, Sponsored features, Technology
Why the C-suite don’t ‘get’ social media marketing – and how to change that

5 August 2014

Reputational risk, return on investment and a lack of experience are barriers to social media adoption in the boardroom

Apps, Article, Blogposts, Facebook, Marketing & PR, On social media marketing, Social media, Sponsored features, Twitter