Tag: SNCR
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SDF Podcast 16 – Trust, communication clarity, balanced news and tech heretics
Yet again, the Three SDF Podcasteers Neville Hobson, Sam Knowles and Thomas Stoeckle tackle a range of related themes, from trust in society to clarity in corporate messages, global attitudes towards news, and Silicon Valley’s growing number of critical voices.…
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SDF Podcast 15 – Reining in tech: responsibility, regulation and education
Our Christmas episode was recorded under the auspices of Janus, the god of all things related to time. Now into the month named after him, the SmallDataForum reviews its predictions and looks at the year ahead. Will Europe ‘take back…
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SNCR fake news study: high stakes for marketers in survey findings
You can summarise what marketers think about fake news with this – they are ambivalent about what ought to change, and are reluctant to alter their own business practices. That’s a key finding from the results of an online survey-based…
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How to engage the C-suite about social media with authority and confidence
“Social media takes time to build,” said one of the participants in the webinar on social media and the C-suite that I co-presented for the Society for New Communications Research (SNCR) of The Conference Board earlier this month. It underscores…