Content summary: Thanks to Dan York and Sallie Goetsch for an outstanding FIR #448; Somesso London 09: no entries for the FIR Listener Contest but Neville was there; new FIR Interview posted; FIR listener dinner at the IABC conference in San Francisco planned for June 7; Shel’s presentation at IABC; best wishes to Ben McConnell; Eric Schwartzman interviews Danny Sullivan, Editor of Search Engine Land; News That Fits: kidney surgeries on Twitter: healthcare social media and what communication means, UK government appoints Director of Digital Engagement, Jennifer Leggio’s second social PR survey results, BusinessWeek special report: an executive guide to social media; Michael Netzley interviews Kelly Choo, Co-Founder and Product Development Director at Brandtology; the Media Monitoring Minute with CustomScoop; listeners’ comments discussion; music from My Little Radio; and more.

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For Immediate Release: The Hobson & Holtz Report, for May 18, 2009: A 63-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the show notes home page for info.

• FIR #449 show notes at The New PR Wiki

Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

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So, until Thursday May 21…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)