Even on just a first glance, Twitter 101 A Special Guide is an online resource I’d recommend to anyone thinking of using Twitter to support their business goals.
In fact, for anyone already using Twitter in business, it’s worth reading. You’ll learn things.
Here you’ll find a well-written and realistically-focused collection of web pages that will help you understand why Twitter isn’t simply another traditional marketing channel.
[…] Twitter isn’t just about useful immediacy. The conversational nature of the medium lets you build relationships with customers, partners and other people important to your business. Beyond transactions, Twitter gives your constituents direct access to employees and a way to contribute to your company; as marketers say, it shrinks the emotional distance between your company and your customers. Plus, the platform lends itself to integration with your existing communication channels and strategies. In combination, those factors can make Twitter a critical piece of your company’s bigger digital footprint.
Notable are the best practices guidelines to help you make the most out of Twitter for business.
There’s also case studies where you can see how companies like Dell, JetBlue, Teusner Wines and others use Twitter, what they’ve learned and the benefits they’ve gained.
You can also download a PDF deck, a concise presentation of the key aspects of the guide: a handy offline way to help you understand more about using Twitter in business, as well as being a useful tool to help you explain it to colleagues.
Produced by Twitter the company, this is a resource that you should add to your browser bookmarks for ready reference.
Related post:
24 responses to “Twitter 101 for business: just what you need”
RT @janecsmith Twitter’s own guide to using it for business http://bit.ly/zGcm4 + @jangles take on it http://tinyurl.com/mabr4r
Twitter Comment
Twitter 101 for business: just what you need — NevilleHobson.com [link to post]
– Posted using Chat Catcher
Twitter Comment
Twitter 101 for business: just what you need — NevilleHobson.com: twitter101. Even on just a first glance, Twitt.. [link to post]
– Posted using Chat Catcher
Twitter Comment
Twitter 101 for business: just what you need — NevilleHobson.com: You can also download a PDF deck, a concise pr.. [link to post]
– Posted using Chat Catcher
Twitter Comment
Twitter 101 for business: just what you need — NevilleHobson.com: In combination, those factors can make Twitter.. [link to post]
– Posted using Chat Catcher
Twitter Comment
Twitter 101 for business: just what you need — NevilleHobson.com: Here you’ll find a well-written and realis.. [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @TwittChallengeTwitter 101 for business: just what you need — NevilleHobson.com: [link to post]
– Posted using Chat Catcher
Twitter Comment
About Twitter: Twitter 101 for business: just what you need — NevilleHobson.com: You can also down.. [link to post]
– Posted using Chat Catcher
Twitter 101 for business: just what you need — NevilleHobson.com: Here you’ll find a well-written and realis.. http://bit.ly/1lMcE
Twitter Comment
RT @MickMoore Twitter 101 for business: just what you need — NevilleHobson.com [link to post]
– Posted using Chat Catcher
RT @TwittChallengeTwitter 101 for business: just what you need — NevilleHobson.com: http://bit.ly/147lDH
About Twitter: Twitter 101 for business: just what you need — NevilleHobson.com: You can also down.. http://bit.ly/asGb9
Twitter 101 for business: just what you need — NevilleHobson.com http://bit.ly/X3mwE
RT @MickMoore Twitter 101 for business: just what you need — NevilleHobson.com http://bit.ly/X3mwE
RT @MickMoore Twitter 101 for business: just what you need — NevilleHobson.com http://bit.ly/X3mwE
Twitter 101 for business: just what you need — NevilleHobson.com http://bit.ly/35xEac
[…] Twitter have launched a Business 101 service, providing businesses who are new to Twitter and don’t know how to use it, with a starting point. This is the first step in a new business model for the micro-blogging service, and certainly an interesting one at that. […]
Great information as always, Neville. As a regular listener of the podcast, I’d also like to say how useful it is to have a UK view in such a US-centric field. Keep it up.
All the best
John
Thanks, John, appreciate it!
[…] Twitter 101 for business: just what you need […]
Twitter 101 for business: just what you need — http://bit.ly/PMsbJ
Great resource for businesses new to Twitter: http://nevillehobson.com/2009/07/24/twitter-101-for-business-just-what-you-need/
Twitter Comment
Great resource for businesses new to Twitter: [link to post]
– Posted using Chat Catcher
RT @jangles Twitter 101 for business: just what you need — NevilleHobson.com http://bit.ly/PMsbJ