Alfa Romeo sponsors car blog

Italian blog portal has secured another first – Italian car maker Alfa-Romeo is sponsoring from today, 1 September. This is the first blog sponsorship deal for a European blog by a major automotive brand, said. In a press release,’s Luca Lizzeri said, "in January 2005 had 20,000 page views in […]

The latest ideas in broadcasting, online media and content

The IBC 2005 conference and exhibition opens in Amsterdam today and runs until Tuesday 13 September. This annual event, organized by the International Broadcasting Convention, takes place at the RAI conference center. The conference is divided into theme days covering Delivery to the Consumer, High Definition Television, Mobile Applications, Content Production and Protection and D-Cinema. […]

Influential Dutch marketing blog in partnering deal

Ilse Media, a Dutch publisher and blog portal, has taken a 25 percent stake in, one of the most influential marketing and business blogs in The Netherlands. Ilse Media’s strong interest is in “the knowledge power of a community of interactive marketeers,” Marketingfacts pioneer Marco Derksen told me (I’ve known Marco for much of […]

A powerful combination for Les Blogs 2.0

Exciting news from Blogging Planet, the communication consultancy in which I’m an alliance partner with Guillaume du Gardier, Elizabeth Albrycht and Christoph Ducamp. Loic Le Meur of Six Apart has invited Blogging Planet to co-produce Les Blogs 2.0, a two-day conference scheduled for 5-6 December in Paris. And, given how close the dates are for […]

A bright future for UK podcasting

A tremendous success – that’s my judgment of PodcastCon UK which took place in London on Saturday. Europe’s first conference on podcasting saw 120 or so people gathered together to present, talk, mix and get to know each other in an atmosphere of keen excitement. A massive tip of the hat to the four organizers […]

Solving your communication challenges

IABC members will soon be receiving their copy of the brochure for IABC EuroComm 2005, the fifth annual professional development conference in Europe that brings together communicators from across the globe to share best practices, examine case studies and discuss the latest developments in communication planning, practice and analysis. Considering the role of new media […]

Speaking at E-Day Amsterdam

Heading off to the Emerce E-Day conference taking place today in Amsterdam. I’m participating in a panel discussion broadly titled Public Relations in The Blogosphere. My fellow panelists are Scott Rafer, Frank Janssen, Paul Molenaar and Hans Mestrum. We hope to have a stimulating and dynamic multi-lingual discussion (Dutch and English) on issues and strategies […]

The here and now of participatory communication

On Thursday, I travelled to Brussels, Belgium, to participate in the 50th anniversary conference of FEIEA, the federation of European business communicators’ associations. My role was to make a presentation on new media communication channels (blogs, RSS, etc) and participatory communication as a constituent part of FEIEA’s theme for this first day of their 2-day […]

Updated list of European corporate blogs

Fredrik Wacka, who writes the popular CorporateBloggingInfo blog, updated his list of European corporate blogs last week. The updated list includes blogs by organizations in Belgium, Denmark, Estonia, Finland, France, Germany, Italy, Lithuania, Netherlands, Norway, Portugal, Romania, Slovenia, Spain, Sweden, Switzerland and UK. This is a very useful resource, complementary to the strongly US-focused list […]

Changes and constants in Budapest

I returned last night from a business trip to Budapest, Hungary, my first visit there since 2003. Reading the Budapest Sun and the Budapest Business Journal during my stay, I was struck as always by the vibrancy and energy of the business climate in this country. While Hungary may not currently have the strongest economy […]