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Full story: The Apple iOS debacle and PR consequences
Whether you’re an iPhone user or not, you can’t have missed the headlines in recent days reporting on the fiasco resulting from Apple’s botched operating system update 8.0.1 for iPhones and iPads, released on September 24. For the first time in some years, I have an iPhone courtesy of Arena Media, mobile operator Three UK‘s […]
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Full story: The Hobson and Holtz Report – Podcast #774: September 22, 2014
Quick News: Most US consumers don’t want to be your brand’s friend, how the mainstream media used social media in the Scottish referendum on independence, Radisson’s unexpected branding boost after duping Minnesota Vikings, it is striking when businesses keep quiet on certain issues given their lobbying at other times; Ragan promo; News That Fits: The […]
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Full story: Time to create engaged voters
The referendum on independence that the voters of Scotland participated in on September 18 was a close result. But the nays had it in the end by a ten percent margin. What struck me most about this referendum was the voter turnout – almost 85 percent of the 4.2 million Scots registered to vote actually […]
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Full story: The Hobson and Holtz Report – Podcast #773: September 15, 2014
Congratulations to FIR’s Andrea Vascellari, who’s joined Edelman in Dubai as a Digital Planner; Quick News: Education is the new PR measurement challenge at Measurement Week, Texas PR agency Status Labs takes ethics violations to a whole new level, CIPR launches nine recommendations for enabling flexible working in public relations, a journalist read and replied […]