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  • For Immediate Release

    The Hobson and Holtz Report – Podcast #757: May 26, 2014

    By

    Neville Hobson

    •

    26 May 2014
    The Hobson and Holtz Report – Podcast #757: May 26, 2014

    Intro: Two FIR interviews coming this week: with Micha Weinblatt, CEO of Betterific; and with Scott Monty, ex-Ford Global Digital and Multimedia Communications Manager; Quick News: The public is mostly okay with content marketing, L’Oreal targets ads based on hair colour in online photos, Simon & Schuster creates book line for YouTube stars; ten things […]

    Full story: The Hobson and Holtz Report – Podcast #757: May 26, 2014
  • Communication, Experiences, Social Media, Society, Software, Technology, Trends, Web

    It’s still about connecting people

    By

    Neville Hobson

    •

    20 May 2014

    A serendipitous moment last evening on Twitter when Charlotte Beckett tweeted “Do you remember that great video explaining Web 2.0?” I knew immediately what video she was asking about as I’d referenced it recently in a client presentation – it was “the Web 2.0 song” created by Nokia in 2007 when the term “Web 2.0” […]

    Full story: It’s still about connecting people
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #756: May 19, 2014

    By

    Neville Hobson

    •

    19 May 2014

    Intro: A big shout-out to new business podcaster, Stephen Waddington; Shel moderating a WOMMA webinar on May 20; Quick News: Welcome to Heathrow’s “Terminal Samsung Galaxy S5”, Target’s CMO responds on LinkedIn to employee rant published to Gawker, Wired and Cisco collaborate on crowd sourced tablet magazine, the drawbacks to publicity; Ragan promo; News That […]

    Full story: The Hobson and Holtz Report – Podcast #756: May 19, 2014
  • Business, Communication, Experiences, Public Relations, Reputation

    Customer disservice from Virgin Media

    By

    Neville Hobson

    •

    17 May 2014
    Customer disservice from Virgin Media

    I thought I was over writing posts about ineffective customer service, the kind of thing that was pretty common four or five years ago. The type of customer service that revolves around call centres and staff that, while friendly and polite enough, either couldn’t move outside their scripted processes, and/or didn’t have accurate information, and/or […]

    Full story: Customer disservice from Virgin Media
  • Business, Communication, Innovation, Marketing, Mobile, Social Business, Social Media, Social Networks, Society, Software, Technology, Trends, Web

    How up-to-speed are you about mobile?

    By

    Neville Hobson

    •

    13 May 2014
    How up-to-speed are you about mobile?

    If you use social web services like Instagram, Vine or Snapchat, you’re probably aware that these particular services are very much designed for use on mobile devices. By 98 percent, 99 percent and 100 percent of users, respectively, to be precise. How clear are you on other popular services? Twitter, for instance? Facebook, Pinterest, Tumblr […]

    Full story: How up-to-speed are you about mobile?
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