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  • Business, Communication, Social Media, Society, Workplace

    Ruthlessly enforcing a code of silence

    By

    Neville Hobson

    •

    2 November 2011

    Would your employer fire you if you said anything about them in a post on Facebook? Or in a public tweet? Or in a blog post? Much of course depends on what you might say, but one UK Apple employee with surname Crisp suffered the ultimate consequence after writing a comment on Facebook critical of […]

    Full story: Ruthlessly enforcing a code of silence
  • Business, Communication, Events, Marketing, Professional Development, Social Media, Social Networks

    All set for the huddle on November 3

    By

    Neville Hobson

    •

    31 October 2011

    Planning is complete and things are all set for the Dell B2B Social Media Huddle that takes place in London on November 3. For this fourth B2B social media networking event that Kerry Bridge and I have organized, we’re expecting a full house at Google’s London headquarters, the venue for our get-together. All 90 free […]

    Full story: All set for the huddle on November 3
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #623: October 31, 2011

    By

    Neville Hobson

    •

    31 October 2011

    Content summary: FIR Interviews coming: Chris Boyer, Adobe’s Chad Warren, more in the pipeline; Dell B2B Social Media Huddle in London on November 3, sessions will be recorded as FIR Speakers & Speeches podcasts; Shel’s Zeppelin trip; News That Fits: Bribery scandal in the blogosphere by 43a?; Michael Netzley reports from Singapore on Burson-Marsteller Asia-Pacific’s […]

    Full story: The Hobson and Holtz Report – Podcast #623: October 31, 2011
  • Business, Communication, Ethics, Investor Relations, Marketing, Public Relations, Reputation, Social Media, Web

    What is Klout worth to you?

    By

    Neville Hobson

    •

    31 October 2011

    What a kerfuffle Klout has stirred up! The US company that offers a service to “measure influence online” made changes last week in the technology it uses to calculate an individual’s influence rank known as a Klout Score. One of the results of the changes – all to do with improving the algorithms that calculate […]

    Full story: What is Klout worth to you?
  • Books, Business, Communication, Marketing, Social Media, Workplace

    Starting up The Social Media MBA

    By

    Neville Hobson

    •

    26 October 2011

    Earlier this year, I was invited to contribute content for a new business book on social media. That book, The Social Media MBA, is now done and dusted as it were and will be in bookshops and online in January 2012 in the UK and in March 2012 in the US. Not another book about […]

    Full story: Starting up The Social Media MBA
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