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  • Business, Communication, Experiences, Mainstream Media, Online Media, Personal Development, Web

    On board with The Huffington Post UK

    By

    Neville Hobson

    •

    2 July 2011

    In a few days time, an event takes place that marks another evolutionary milestone for the mainstream media – the launch of The Huffington Post UK edition on July 6. The Huffington Post is a US news website and content aggregating blog founded in 2005 by Arianna Huffington and others. With origins as a liberal […]

    Full story: On board with The Huffington Post UK
  • Europe, Marketing, Online Media, Technology, Trends, Weblogs

    Top 20 UK tech blogs for July 2011

    By

    Neville Hobson

    •

    2 July 2011

    In a few days’ time, European search engine and news portal Wikio will be publishing their latest monthly ranking of the top 100 technology blogs in the UK. As usual, they’ve given me a sneak peek ahead of publication at the top 20 from the full list of the top 100 tech blogs. Here are […]

    Full story: Top 20 UK tech blogs for July 2011
  • Business, Communication, Marketing, Social Media, Society, Trends

    Build a deep understanding of your customer, or risk irrelevance

    By

    Neville Hobson

    •

    1 July 2011

    A well-argued post on Mashable explores why the use of traditional demographic analysis in marketing today is a flawed approach to understanding your customer. Much of the case made by the writer Jamie Beckland, a Digital and Social Media Strategist at US SaaS company Janrain, is based on the premise that the entire system of […]

    Full story: Build a deep understanding of your customer, or risk irrelevance
  • For Immediate Release

    FIR Interview: Bill Calder, Managing Editor, Intel Free Press

    By

    Neville Hobson

    •

    30 June 2011

    FIR co-host Shel Holtz explores how Intel is taking steps to become a media company in this interview with Intel Free Press managing editor Bill Calder. According to the About page on the site, "The Intel Free Press is a tech news beta from Intel Corporation, covering technology and innovation stories that are often overlooked […]

    Full story: FIR Interview: Bill Calder, Managing Editor, Intel Free Press
  • Business, Communication, Law, Mainstream Media, Public Relations, Society, Web

    Taking link licensing to a higher level

    By

    Neville Hobson

    •

    29 June 2011

    A new development in the ‘pay per click’ links licensing conflict in the UK is about to move things up a level, one designed to raise awareness among members of Parliament and which might influence the future of a system that has won little support in the public relations industry. To concisely re-cap: from early […]

    Full story: Taking link licensing to a higher level
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