NevilleHobson .com – Page 333

Experiences, Public Relations, Software, Technology

A nostalgic look through a window on computer history

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Neville Hobson

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17 October 2010

Microsoft’s chief software architect, Ray Ozzie, posted a little bit of computer nostalgia if not history the other day – the press release from 1985 announcing the launch of Micros0ft Windows. I don’t remember much about Windows 1.0. Although I’d been using personal computers since CP/M days (and since my first experience with a ‘real computer’ in about 1979 in the form of a TRS 80 complete with cassette tape storage), I was far more impressed with GEM, a graphical…
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For Immediate Release

The Hobson and Holtz Report – Podcast #568: October 11, 2010

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Neville Hobson

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11 October 2010

Content summary: FIR Live #19 with Josh Bernoff and Ted Schadler posted; upcoming FIR Interview with Joseph Jaffe later this month; listener comments; follow up on the CIPR’s media spamming charter: PRSA President Gary McCormick explains the PRSA’s point of view; 5 minutes on… AT&T rewrites history, the reinvention of print with ScrollMotion, Ford firsts: SDK and promoted tweets; the Media Monitoring Minute with CustomScoop; News That Fits: Dan York reports on Facebook Groups content curation and Windows Phone 7,…
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Business, Communication, Public Relations, Technology, Trends

Better understanding Gartner’s hype cycles

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Neville Hobson

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11 October 2010

Over the years, IT industry analysts Gartner have published annual ‘hype cycle‘ reports that assess where specific technologies are going in the coming years. What’s hot and what’s not, in other words. Take the latest one on emerging technologies, for instance. Interesting to see what’s close to or at the Peak of Inflated Expectations at the moment: private cloud computing, augmented reality, media tablets (such as the iPad), wireless power, 3D flat-panel TVs and displays, and activity streams, among others.…
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Books, For Immediate Release

FIR Live #19: Empowered Co-Authors Josh Bernoff and Ted Schadler

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Neville Hobson

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11 October 2010

Content Summary: Josh Bernoff and Ted Schadler, co-authors of the new book, Empowered, discuss how employee HEROes can drive customer service and satisfaction if their employers are willing to empower them. The book, a follow-up to Groundswell which Bernoff co-wrote with Charlene Li, is from Harvard Business Press and is available from Amazon US, Amazon Canada, and Amazon UK. Josh Bernoff is the co-author of the BusinessWeek bestseller Groundswell, the "best book ever written on marketing and media" (Advertising Age),…
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Communication, Journalism, Mainstream Media, Online Media, Web

Links essential to trust of your online news source

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Neville Hobson

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10 October 2010

Say all you want about citizen journalism, fast-breaking news on Twitter that is way faster than the mainstream media, etc – when it comes to one online news source above all that you trust, that source for me is the BBC. It’s not perfect, though, in one particular area – linking. One of the great things about digital content on the social web is how easy it is to connect content to other content anywhere else that a hyperlink can…
Full story: Links essential to trust of your online news source