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Full story: Ten topics from a good week
There’s a distinctly autumnal look and feel to things this chilly Sunday morning as I sit at the desk in my home office with a second cup of tea of the day and my RSS reader, the digital equivalent of reading through the daily newspapers. I’m also listening to FIR Live #18, the episode Shel […]
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Full story: FIR Live #18 – August 14, 2010: Web pages or Facebook?
Content Summary: A panel of social media veterans discuss whether Facebook is a viable alternative for traditional websites and where Facebook fits into the branding and marketing mix. Discussion participants were FIR co-hosts Neville Hobson and Shel Holtz, and our panellists: Steve Rubel, Senior VP and Director of Insights, Edelman Digital, who wrote about the […]
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Full story: Discuss perspectives on CSR with ExxonMobil
Can oil companies be socially responsible? asks Ken Cohen, vice president of public and government affairs at US oil giant ExxonMobil in a post on the company’s Perspectives blog. Cohen says his question is prompted by an article in Ethical Corporation magazine entitled “Beyond petroleum: Why the CSR community collaborated in creating the BP oil […]
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