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  • Business, Mainstream Media, Online Media, Trends, Web

    How 30 publishers are charging for online content

    By

    Neville Hobson

    •

    18 February 2010

    If you have an interest in how the mainstream media is evolving and how it hopes to remain relevant to consumers, as I do, there is some new reporting and metrics on what 30 publishers in the USA, Canada, the UK and continental Europe are doing in the key areas of charging for online content or consumption and implementing paywalls and subscription services. Alastair Bruce, content manager for MSN UK, has produced this analysis that considers bundling, micropayments, metered systems,…

    Full story: How 30 publishers are charging for online content
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #526: February 15, 2010

    By

    Neville Hobson

    •

    16 February 2010

    Content summary: HAPPO is this Friday; FIR Interview with Marc Wright coming soon; Michael Netzley reports from Singapore on the Year of the Tiger, and a Rio Tinto update; the Media Monitoring Minute with CustomScoop; News That Fits: you really do need a Facebook page, confessions of a real-life Twitter squatter and HJ Heinz, Inc 500 social media use 2009, Southwest Airlines and Paperchase embroiled in Twitter kerfuffles, PRSA Advisory on expropriation of intellectual property; listener comment discussion; music from…

    Full story: The Hobson and Holtz Report – Podcast #526: February 15, 2010
  • Business, Communication, Investor Relations, Public Relations, Reputation

    Can Toyota survive?

    By

    Neville Hobson

    •

    14 February 2010

    One business story that seems to be a permanent feature in the news headlines around the world is the crisis confronting Toyota and the car maker’s product recalls. The assault on Toyota’s reputation is undoubtedly a matter of grave concern to the company’s leadership, although some critical analysis of how Toyota is dealing with this suggests deep-seated Japanese business/cultural behaviours and traditions may not be helping Toyota at a time where transparency and nimble actions, among other things, on a…

    Full story: Can Toyota survive?
  • Business, Mainstream Media, Marketing, Online Media, Web

    Will news be free forever?

    By

    Neville Hobson

    •

    13 February 2010

    It will be if you read Le Figaro, according to PaidContent UK as the French newspaper prepares to launch its new content-access service on Monday. […] instead of hoisting up a paywall around all its news content, Le Fig is going for a freemium model, charging only for extras like newsletters, a digital copy of its printed edition, social media features – and booking you a dinner table. The new features come in three tiers, but spokesperson Antoine Daccord tells…

    Full story: Will news be free forever?
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #525: February 11, 2010

    By

    Neville Hobson

    •

    11 February 2010

    Content summary: Social media for the Bonnaroo Music Festival; special FIR discount for New Communications Forum 2010; FIR Interview with Marc Wright coming; Dan York in Berlin, Germany, reports on Google Buzz, and more; the Media Monitoring Minute with CustomScoop; News That Fits: people leaving social networks to reclaim time and privacy, liveblog, ad agencies in Belgium go on anti-pitch strike, motivations; Eric Schwartzman in Los Angeles on Super Bowl 2010 and cooking chili; FIR Friendfeed Room round-up; music by…

    Full story: The Hobson and Holtz Report – Podcast #525: February 11, 2010
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