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  • Business, Communication, Marketing, Public Relations, Twitter, Web

    Twitter drives $6.5m global revenue for Dell, company plans to embrace the social web

    By

    Neville Hobson

    •

    8 December 2009

    News from computer maker Dell that attracted a lot of attention in the summer was their announcement that one Twitter account in the USA, the @DellOutlet handle, was responsible for driving over $3 million in sales. Today comes more such news from Dell on what Twitter is doing for the company, this time on a […]

    Full story: Twitter drives $6.5m global revenue for Dell, company plans to embrace the social web
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #507: December 7, 2009

    By

    Neville Hobson

    •

    8 December 2009

    Content summary: Neville’s at the Social Media Huddle filing reports via iPadio; Michael Netzley’s report; Media Monitoring Minute; News That Fits: social websites like Facebook are signing on to new UK standards code for children, B2B companies are more active in social media than B2C companies, small businesses plan to increase social media spending in […]

    Full story: The Hobson and Holtz Report – Podcast #507: December 7, 2009
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #506: December 3, 2009

    By

    Neville Hobson

    •

    4 December 2009

    Content summary: Vote for FIR at Podcast Alley; Shel’s in Chicago and Neville’s back in the UK; Dan York reports on live video streaming Barack Obama, new TweetDeck features, DailyShoot.com, and more; the Media Monitoring Minute with CustomScoop; News That Fits: Would you hire a "certified" social media consultant?, Coca-Cola tries facial-recognition on Facebook, SEO […]

    Full story: The Hobson and Holtz Report – Podcast #506: December 3, 2009
  • Business, Communication, Events, Marketing, Professional Development, Social Media, Web

    Ready for sharing B2B social media experiences

    By

    Neville Hobson

    •

    2 December 2009

    Plans for the Dell B2b Social Media Huddle, taking place on December 7, are almost complete. My co-organizer Kerry Bridge and I are expecting over 70 people to take part in this one-day mixed conference and unconference at Dell’s UK headquarters in Bracknell. As part of our overall prep, we asked participants to take a […]

    Full story: Ready for sharing B2B social media experiences
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #505: November 30, 2009

    By

    Neville Hobson

    •

    1 December 2009

    Content summary: Neville’s in Las Vegas; no report this week from Michael Netzley; the Media Monitoring Minute from CustomScoop; News That Fits: Twitter inspiring more to go mobile, new research from Econsultancy shows opportunities in UK for social media, one bad tweet can cost 30 customers, more women than men use social networks says Pingdom […]

    Full story: The Hobson and Holtz Report – Podcast #505: November 30, 2009
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